Deliverability and reputation
DNS records, warm-up and why a message lands in spam.
4 articles · Updated October 8, 2026
Set up your sending domainAdd one DNS record at your domain host so your email goes out signed as your own brand.4 minAdd your DNS records one by oneThe six-record path for hosts that cannot add the one NS record, what each record does, and how to read the checks.4 minWhy emails land in spamWarm-up, consent, complaints, list hygiene and DNS records, in the order they matter, and what we do automatically.4 minRead the Reputation screenWhat each tab under Reputation shows, how the delivery score is worked out, and the alerts you get.4 min
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